Trump women and the brand fatigue

February 10, 2017
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Trump family and the women from it are everywhere, probably, the Americans just tired see Trump brands. Hotels, buildings, jewellery, clothes and even President. Such brand fatigue should be an important memo to Ivanka and Melania, the brightest business ladies of the famous clan.

Ivanka and Melania Trump should take into account that they are already a family od President of the US, not business persons. It ould be very useful for both them if they left some of their habits behind, for the certain period of time, at least for four years.

As a matter of fact, Trump’s wife and daughter are still running their business, using the White House as their personal office. Such approach is unacceptable, that’s why Americans prefer to boycott Ivanka Trump Collection.

Last week the Nordstrom’s luxury department stopped to sell Ivanka Trump’s items due to their unpopularity. After a boycott campaign led by credit-card wielding liberals, Ivanka understood that it’s time to rethink the usual business strategy as we as the moment.

Donald Trump defends Ivanka, writing:

“My daughter Ivanka has been treated so unfairly by @nordstrom! She is a great person – always pushing me to do the right thing! Terrible!”

but hardly it will help to intensify the sells, just imagine the picture: Philip May decided to launch a range of novelty ties, and PM Theresa May called a press conference to berate M&S for not stocking them.

Of course, no presidential spouse or daughter should underestimate the brand fatigue: too much Trump for America, it’s time to be modest, at least, for a while, ladies.

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